Kate Spade x target

Providing insperation for the Kate Spade x Target collaboration. Fusing Kate Spade’s signature playful elegance with Target’s accessible, everyday appeal I tapped into current consumer desires for affordable luxury, whimsical design, and nostalgic elements that resonate with today’s fashion and home decor trends. By analyzing the color palettes, key product highlights, and influences from pop culture and lifestyle shifts, providing direction for a summer collection.